Get Your Phone Ringing With Google Ads
Develop a near instant flow of leads and customers
Google Ads puts your business offers right in front of potential buyers
For a home services business it is the most accountable form of advertising
You can know exactly what’s going on
You own your ad account, and you can see exactly what’s going on whenever you decide to go in there and look. You don’t have to rely on what the agency is telling you.
You have total control of spending and the budget
You can set a daily budget or a monthly budget and manage that, so you know how much you’ll be spending each month on your ad campaigns.
Your ads show for search terms and services you want to provide
You’re only advertising to potential customers who are searching for the services you offer.
You control where your ads show and when they show
If you are a service-area business that serves only part of a city, you have full control over where your ads run, so you are advertising only to customers in your service area.
You control your customer acquisition cost
You can totally control what you pay per new customer. While it's competitive out there, you don't have to pay through the nose to get a new customer.
You can turn them on and off as required
If you're getting too many leads and can't cope with the volume, you can turn them off or scale them down whenever you like.
Why choose us?
We are not one of the big PPC management companies that offer PPC management services to all and sundry. We are a small digital agency that specialises in Home Services Marketing.
We pride ourselves in running your Google Ads account in such a way that we are focused on your business goals - leads, customers, jobs and the cost of getting those.
The other benefits of working with us are:
Senior Manager On Your Account
You get a dedicated senior account manager with significant experience in direct marketing and overall marketing. I will not pass your account to a junior in another office or to someone overseas who does not know local geography or search terms.
Customer Acquisition Focussed
Many ad managers just manage spend, clicks, and impressions. That's not us. We will implement proper conversion tracking, including call tracking, so we are working towards the same goals as you.
Great Value
Our management fees are based on the time we spend on your account and the results you achieve. We ensure that the fees you pay go towards optimising your Google Ads account and landing pages to improve performance.
Modern Approach
I use modern ad management tools to speed up our work, which is reflected in our lower costs for you.
No Corporate Overhead
We don't have a corporate office, so you don't pay for corporate overhead.
No Lock In
No lock-in contracts. If you are not getting the performance you want, you are not locked in.
Our Google Ads Management Packages
Every management package includes:
This all means you will benefit from:
Pricing Plans
Compare our Google Ads management packages, value and pricing for Australian customers below. Our packages are available only to home services businesses in Australia. Each package is based on your account size and advertising spend, as these are strongly correlated with the amount of work required. Pricing is per month in AUD, including GST. You pay for your own click costs directly to Google.
Micro
For Less Than $750/month Google Ads Spend
$185
One time setup fee $305
Keyword research
Negative keyword lists
Conversion tracking
Google Analytics set up or modification
Mobile ads
Click to call
Site link and call-out extensions
Location extensions
Ad copy A/B testing
Management and optimisation
Landing page recommendations
Small
For $750-
$2,000/month Google Ads Spend
$265
One time setup fee $420
Everything in Micro
Competitor research
Remarketing
Audience-based bids
Medium
For $2,000+ per month, Google Ads Spend
From
$365
One time setup fee $620
Everything in Small
Google Display ads
Sales tracking into CRM
Where we take over the Google Ads account (from you or another manager), a one-time setup fee may not be required. We will discuss this with you when we see the account. There's normally some work required to rearrange the account and adjust conversion tracking and reporting. All of our Google Ads packages adhere to Google's Advertiser Guide and Policies. You can read more about this in Google's Working With Third Parties
Not Finding The Right Package For Your Business?
We understand that each business is slightly different. If you think the packages above don't fit well with your business model, we can tailor a package to suit you. Please contact us so we can tailor a package and pricing that is most cost-effective for your business.